Environmentalists scored a win against a corporate giant last year when Procter & Gamble Co. shareholders backed a proposal asking the maker of Charmin toilet paper and Bounty paper towel to report on its efforts to address deforestation.

This year, the Natural Resources Defense Council, Sierra Club and several dozen descendants of P&G’s founding families are lobbying shareholders to vote against longtime director Angela Braly.

Ahead of the company’s annual meeting Tuesday, the groups say they are targeting Ms. Braly because, as head of the board’s governance and public responsibility committee, she is responsible for addressing climate issues. She is also a director at Exxon Mobil Corp. , which has faced pressure to accelerate emissions reductions as its oil-and-gas rivals shift to renewable energy.

P&G Investors, Heirs Pressure Bounty Maker Over Deforestation – WSJ